You’ve probably noticed that Google looks different from the way it used to. Search for almost anything, and you’re likely to see an AI-generated summary at the top of the page before you even get to the traditional blue links. Maybe you’ve also...
If you’ve been running your business’s marketing yourself or handing it off to whoever has a free hour, you already know the feeling. The strategy is scattered, the content goes quiet for weeks at a time, and you’re not sure if any of it is actually...
You’ve probably heard of Google Ads. Maybe you’ve seen the little “Sponsored” tag at the top of search results and wondered if that’s where your business should be showing up. Or maybe someone pitched you on it and you weren’t sure...
Birmingham is having a moment. New restaurants are opening in Avondale and Crestwood. Service businesses are scaling across the metro. Independent shops and local agencies are planting roots in neighborhoods that have been reinventing themselves for years. The small...
You search for your own business on Google and it’s nowhere near the top. Maybe a competitor you know isn’t better than you is sitting in position one. Maybe you’re not showing up at all. It’s frustrating, and it’s more common than...